Where to Buy in London 2021
One of the world’s greatest cities to reside in, London is a hub of culture with ample places to explore, and with that, it can be overwhelming when choosing where to put down roots. Whether you’re seeking a new home in the heart of the West End or the quieter life in the outer boroughs of the capital, choosing where to live can be a difficult task.
Which Area of London Is Right for You?
A playground of captivating history and modern innovation, residents of the UK’s capital city have it all at their fingertips. From regeneration areas on the outskirts that boast exceptional travel connections to the heart of the capital, to living and breathing the hustle and bustle of the city centre, finding that perfect neighbourhood is dependent on many factors. Here’s our guidance to help you make the right decision.
Top Locations for a First-Time Buyer
For first-time homebuyers seeking a London postcode without the London price tag, Romford is a fantastic choice. Situated on the capital’s outskirts in the London Borough of Havering, suburban Romford benefits from leafy surroundings and local amenities, but enjoys unmatched commuter links into Central London. Whilst this promising area of East London is rising in popularity thanks to forthcoming Crossrail plans, property prices are remaining relatively low. Despite its recent resurgence, first-time buyers who purchase a home now in Romford can look forward to a good return when selling in the future.
Papermill House comprises a collection of 115 well-refined properties located within a 13 minute walk of Romford station. This development boasts Galliard’s hallmark specifications, ensuring optimum comfort and durability for residents. A number of exclusive incentives on offer — including a free furniture package and a service charge contribution — will make moving in even easier.
Top Locations for a City Commuter
Well-connected by train, car and air, Southall is a suburban location undergoing extensive regeneration. Proving to be a prime choice for young buyers keen to get onto the London property ladder, this vibrant district doesn’t demand the large deposits that properties just several stops eastwards on the much-anticipated Elizabeth line do. Forthcoming transport improvements will mean that residents of Southall will be just nine stops from Liverpool Street station, connecting commuters to the heart of the city in less than 25 minutes. But not only is Southall’s connectivity second to none, this lively location is also awash with great pubs and restaurants in addition to many nearby parks and open spaces for some calm and composure.
A sensational residential scheme located just seven minutes’ walk from Southall station, Citypark Gardens showcases a superb range of modern properties spanning three blocks. Not only will residents enjoy highly-contemporary specifications, but the majority of properties also benefit from a private balcony with a number of them overlooking the glorious communal courtyard.
Top Locations for a Young Family
A fine choice for a young family, Wimbledon’s unique village-style way of life attracts those in search of some family-orientated charm. Residing in Wimbledon has many benefits: an array of places to eat, drink and shop; some of the capital’s best large open spaces; a number of Ofsted rated ‘outstanding’ schools. So for young families hoping to reap the benefits of a well-connected location that doesn’t require a lengthy commute, whilst enjoying some peace and tranquillity, Wimbledon is a superb place to settle.
Comprising a mix of studio, one, two and three bedroom apartments laid across two residential buildings, Wimbledon Grounds offers young families a great location, excellent on-site amenities and spacious, modern homes. Encircling the brand-new AFC Wimbledon stadium, the development incorporates Wimbledon’s rich sporting history and celebrated green space into the site. Virtually all properties benefit from a private balcony, whilst two communal landscaped roof gardens can also be enjoyed by residents. A fitness centre, a squash court and various retail outlets are just some of the facilities residents can look forward to.
Top Locations for a Lifestyle Seeker
If you’re seeking the benefits of semi-rural living that includes plenty of outdoor space, great local amenities and excellent transport connections whilst having a West London postcode, then Ealing could be the place for you. This leafy location has transformed from a once rural village to a cosmopolitan district whilst still maintaining many of the qualities associated with suburban living. With Crossrail soon to be calling at Ealing, commuters can expect speedy connections into Central London in around 20 minutes. Ealing really does have something for everyone; residents enjoy being involved in local clubs and sports groups, cultural festivals, weekly markets and much more.
Home to unrivalled on-site amenities all under one roof, Westgate House really does have it all. A superb open-plan communal workspace will be a welcome retreat for those working from home, whilst the incredible spa facilities including a steam room, sauna and gymnasium will provide some respite at the end of a busy day. Each property at Westgate House is offered fully-furnished and will be finished to an impeccable standard with a number of apartments also benefitting from outdoor space.
Top Locations for a Seasoned Investor
Attracting affluent homebuyers in recent years, Shoreditch has seen a property boom and consequently with that, a price hike. A longstanding business district that has been gradually regenerated into a hub of culture appealing to those with a creative flare, Shoreditch’s prime location is suited to those with a fast-paced lifestyle. Its mounting popularity and diversity means that this East London hotspot is, and will remain, a firm favourite with Buy-to-Let investors for years to come.
The Stage is set to be the pinnacle of luxury living in Shoreditch. Situated on the historic remains of Shakespeare’s Curtain Theatre, this landmark development will be home to 412 spectacularly designed apartments and penthouses that rival even some of London’s most elite residential developments. With lavish interior design by the world-renowned Nicola Fontanella , each apartment at this exclusive address will be adorned with state-of-the-art specifications fit for five-star living.
Top Locations for a Jetsetter
The beating heart of the West End, Soho is an eclectic district brimming with history, theatre and culture. As the popularity of this coveted location continues to surge, those choosing to invest in Soho’s property market can expect to attract high rental prices and ultimately secure a robust long-term investment. Suitably located, Soho’s Tottenham Court Road station is soon to be one of the capital’s main Crossrail stops, appealing to frequent travellers who can expect to enjoy a 28 minute travel time to London’s leading airport, Heathrow. Other key destinations including Kings Cross, Liverpool Street and London City airport will also all be within easy reach. A wealth of Michelin-starred eateries and buzzing bars can be found in and around vibrant Soho or, if it’s some retail therapy you’re looking for, some of the capital’s finest shopping streets are just minutes away.
For those in search of a luxury pied- à-terre in the West End, look no further than TCRW SOHO. Located above the new Crossrail ticket hall at Tottenham Court Road, residents of this magnificent new development will appreciate its central location. Sumptuous interiors, state-of-the-art hotel-style amenities and an outstanding concierge service provided by Rhodium will all be present in order to accommodate a lavish lifestyle.